We are hiring a Senior Field Marketing Manager to join our clients team. As a Senior Field Marketing Manager, you will play a pivotal role in driving executive marketing programs, demand generation campaigns, and account-based marketing (ABM) initiatives. You will work closely with Sales and cross-functional Marketing teams to create and deliver high-touch executive events, tradeshows, webinars, direct mail campaigns, and sales enablement resources. This role requires a strategic thinker with the ability to execute tactically, ensuring alignment with business objectives.

Responsibilities

• Integrated Campaign Development: Design and implement ABM initiatives tailored for c-suite and senior decision-makers in Enterprise accounts, including bespoke 1-to-1 and 1-to-few marketing strategies.
• Executive Events: Plan and execute high-impact executive engagements such as Customer Advisory Boards, Executive Dinners, and bespoke events.
• Channel Ownership: Manage and deliver results through marketing channels such as webinars, direct mail, sponsorships, and industry events.
• Data-Driven Marketing: Establish robust measurement frameworks and detailed reporting processes using Salesforce to analyze campaign success and optimize strategies.
• Collaboration: Partner with Sales and Marketing teams to align campaigns with business goals and enhance sales enablement.

Requirements

• Executive Management: 6+ years of experience engaging with and marketing to executive-level decision-makers.
• Field Marketing: 6+ years of field marketing experience, with a proven track record in enterprise environments.
• ABM Campaigns: 6+ years of experience creating and managing integrated account-based marketing campaigns.
• Communication: Exceptional communication skills, capable of influencing and engaging senior leaders.
• Leadership Skills: Strong leadership skills with a focus on delivering high-impact marketing initiatives.

Preferred Leadership Principles

• Customer Obsession: A deep commitment to understanding and meeting customer needs.
• Ownership: A proactive mindset with the ability to take initiative and deliver results.
• Deep Dive: A keen eye for detail and the ability to analyze data to inform decisions.

The target hiring compensation range for this role is $30 to $34 hourly. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Want to work for one of the fastest growing and most admired companies in the world?

Founded in 1995 this client of Aquent's has grown to one of the largest tech companies in the world. Driven by the excitement of building technologies, inventing products, and providing services that transform the way their customers live their lives and run their businesses. Come join them and work in a place that values innovation, creativity and leadership.

Why work with AQUENT? Check out our awesome benefits https://aquent.com/talent/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.