Growth Marketing Manager

Position Overview
The Growth Marketing Manager will be responsible for developing and implementing marketing strategies aimed at increasing customer engagement, retention, and overall growth. This role involves leveraging various digital marketing channels and data analysis to optimize customer journeys and experiences. This is a 12-month, 40 hour per week contract role.

Key Responsibilities

• Develop and optimize engagement/retention strategies. 
• Optimize programs through A/B testing, offering ideation and development of strategic recommendations based on data driven insights and strategies to engage with customers. 
• Build cross-functional relationships and plans to improve performance against meaningful metrics, with a focus on experimentation and optimization. 
• Collaborate with a broad range of teams, including international marketing, product, engineering, analytics and design teams. 
• Develop a process of continuous improvement, where the results of this work are analyzed and insights are fed back into the plans. 
• Define geo-specific narratives, value propositions and service educational messaging.

Qualifications

• 3+ years experience in digital marketing, demonstrating success in achieving growth goals in user engagement and retention. 
• Technical fluidness to lead development of complex customer journeys with signals, in-app placements and orchestration across engineering and operations teams
• Ability to lead experience and design of complex customer journeys
• Experience leading lifecycle marketing programs, ideally for a media platform or a consumer subscription business. 
• Experience testing and optimizing marketing channels including push notification, online, email and in-app messaging marketing tactics. 
• Education: BA/BS, MS/MA/MBA preferred
• Analytical problem solver with a track record of success in developing and optimizing marketing strategies and programs that drive customer engagement and retention. 
• Outstanding cross functional team working skills with an ability to collaborate closely with other teams to solve problems and implement programs that achieve core business objectives. 
• Exceptional relationship-building and interpersonal skills; ability to develop strong working partnerships. 
• Ability to work collaboratively under pressure, with proven experience working on complex, international, large-scale, time-critical projects. 
• Strong project management capability with exceptional attention to detail. 
• Possess deep understanding of A/B testing and data driven optimization marketing
• Excellent presentation, written and verbal communication skills with the ability to articulate a strong point of view clearly and succinctly to both senior executives and individual contributors.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

Email your resume in Word to:

donna.ruch@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : DR8-1844696 -- in the email subject line for your application to be considered.***

Donna Ruch - Senior Recruiter, National Delivery

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.



This job was first posted by Creative Circle on 03/12/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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