Become an integral part of a global entertainment giant, partnering with Aquent to make your mark. As a Marketing Analyst, you’ll dive deep into the data that drives customer engagement, shaping how millions experience entertainment. Your analytical prowess will fuel targeted marketing campaigns, optimizing reach and impact across various platforms. Join a team that’s at the forefront of data-driven marketing and see your insights transform entertainment experiences worldwide.

As a key member of the Customer Engagement Media Strategy & Activation team, you’ll wield data as your superpower, crafting actionable insights that directly influence marketing strategies. You will be instrumental in building a comprehensive understanding of consumer behavior, enabling personalized and effective campaigns.

Responsibilities:

• Analyze and synthesize first, second, and third-party data to develop a holistic understanding of target audiences, providing clear insights and actionable recommendations.
• Compile data for various dashboards and fulfill ad-hoc data requests to support ongoing analysis and decision-making.
• Provide tactical support for direct and paid media campaigns by identifying and segmenting relevant audiences, ensuring accurate platform delivery, and supporting audience sizing requests.
• Manage audience data within marketing platforms, conducting regular audits to ensure accuracy, currency, and proper utilization.

Must-Have Qualifications:

• Experience working within a Marketing team in a large, matrixed organization.
• Proficiency with data analysis and manipulation tools (SQL, Snowflake, Tableau, Excel).
• Experience with audience analysis, targeting, and segmentation strategies.
• Proven ability to use data from multiple sources to generate actionable recommendations.
• Familiarity with paid media and direct channel activation platforms.
• Strong ability to translate complex insights and recommendations into clear and compelling presentations for diverse stakeholders.
• BA or equivalent work experience.

Nice-to-Have Qualifications:

• Experience working with a specific marketing automation platform.

The target hiring compensation range for this role is $56.10 to $62.34 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

This legendary company has entertained, informed and inspired people around the globe for over 90 years. Named one of Forbes top companies to work for year over year, this is where dreams really do come true.

Whether you're looking to create, support business growth and development, work behind-the-scenes on your favorite TV shows or upcoming movies, or anything in-between, this is your opportunity to start the next chapter of your career story and help create the exhilarating experiences this company is known for worldwide.

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/talent/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.