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CARFAX, Inc.
Social Media Content Strategist
Centreville, VA
Apr 11, 2025
Full-time
Full Job Description

Join Team CARFAX as a Social Media Content Strategist

Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand built on accuracy and integrity. We care deeply about our products and our customers. We’re more than just a company: We help millions of consumers make more-informed decisions every day. We know that our teammates are our most valuable asset, and we value a balanced life while tackling challenging projects in a fast-paced environment. One last thing: Our four-day week continues in Summer 2025! Does spending your workday creating engaging content for TikTok and Snapchat sound fun and interesting to you? Do you have passion and know-how for social media, audience engagement, and driving product adoption? Are you great at short-form video, comfortable on-screen, and excited to share the stage with Car Fox? If so, CARFAX has the perfect job for you! At CARFAX, we believe in the power of teamwork and value in-person interactions so that we can collaborate and thrive together. This position will require 3 days a week in our Centreville office subject to change with future business needs. What you’ll be doing:
  • Produce engaging organic content across all Carfax social media accounts with a strong focus on TikTok, Meta, and Snapchat 
  • Engage Gen Z and Millennials with Carfax content focused on first-time car owners/buyers 
  • Grow unaided awareness of both Carfax and our consumer lifecycle 
  • Drive app downloads and account creations  
  • Develop communication plans for organic social 
  • Develop and manage an editorial calendar across platforms 
  • Understand how to navigate algorithms 
  • Cultivate relationships with industry influencers 
  • Monitor, nurture, and engage across Carfax platforms  
  • Work closely with customer support to escalate customer service issues  
  • Oversight and reporting on social engagement growth across platforms 

What we’re looking for:

  • 4+ years of experience in a social media-heavy position, with priority on TikTok/Snapchat for a brand or individual 
  • Examples of previous engagement tactics and approaches required 
  • Expertise with social media platform know-how, especially TikTok and Snapchat 
  • Bachelor’s degree in marketing, advertising, communications, or related field preferred 
  • Metric-driven mindset (engagement, growth, ROI) 
  • Experience using a media monitoring tool like Sprout Social  
What’s in it for you:
  • Competitive compensation, benefits and generous time-off policies
  • 4-Day summer work weeks and a winter holiday break
  • 401(k) / DCPP matching
  • Annual bonus program
  • Casual, dog-friendly, and innovative office spaces
Don’t just take our word for it:
  • 10X Virginia Business Best Places to Work
  • 9X Washingtonian Great Places to Work
  • 10X Washington Post Top Workplace
  • 3X St. Louis Post-Dispatch Best Places to Work
PDN-9ea5a1e1-e17b-4de9-ad91-b580ac774b83
Job Information
Job Category:
Marketing
Spotlight Employer
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Social Media Content Strategist
CARFAX, Inc.
Centreville, VA
Apr 11, 2025
Full-time
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